The difference in direct mailing response
is huge. Buying leads is a loosing game
where you waste your investments in
non-responsive leads that don't know
you, so why would they respond to any
offer you have?

If you make prospects an offer now, they
will respond and be your subscribers for life.

That is effective marketing with real
results, saves a bundle on mailing
costs too:

http://bit.do/esUje